Prepare the moment, and then let it play. If you're building toward the battle of Waterloo or a lifesaving operation or a statewide volleyball tournament, get us there and then let it play for a bit. Audiences need a respite from the talking; they need time to feel those moments of humor or pathos or fear. Anticipate those moments and build them in, whether it means a moment of silence or a moment with music or just action and sync sound. This is also true when the information is very complex and needs to be processed; or when it's very funny, and the audience needs time to laugh.
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